Clickable thumbnail image of Pwani Zanzibar's logo on sky and palm tree background.Clickable thumbnail image of Pwani Zanzibar's logo on sky and palm tree background.

Pwani

Introducing Zanzibar to the world.

Tourism in Africa is on the rise, but intra-Africa tourism isn't. Europe and Asia remain the main attractions. Pwani offers Africans a reason to celebrate African art, people, and destinations - starting with Zanzibar.

We developed an identity that celebrates the African spirit and signals the birth of a new trend in tourism. We designed an expressive typography system for Pwani, that maintains a strong brand in future events and under various applications.

Client
Pwani

Year
2022

Our Role
Brand Strategy
Voice & Tone
Identity Design
Collateral Design
Brand Guidelines

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